Please describe the scope of their involvement in greater detail.
The scope included crafting entirely new website content, a new website that was mobility centric and then continuing to provide ongoing hosting, management, and update services to the website. They used HTML5 and the CMS platform was WordPress. I like the fact that with WordPress, we can go in and edit content. I like the ease of uploading a new employee or new case studies. I also like the flexibility of the site to render correctly on a mobile platform whether it’s a cell phone or a tablet.
PixoLabo hired a third-party person that specializes in copywriting. She provided a form in which she asked us questions, not so much about technology specifically, but about what we were trying to convey and how we are different. She provided the context and environment to ask us questions that led to the outline of the site and some of the content that we weren’t able to come up with on our own.
PixoLabo also brought in a photographer who advocated that instead of paying for stock photography that might be found on other websites, they could do a fair amount of photography and use that on our website and make it more personal. They took photos of our staff and our office for the site. That worked out pretty well.
We are going to be engaging in an initiative for SEO as well. On a scale of 1–10, 10 being crazy SEO, this is going to be like a four, pretty basic, just enough to get us in a reasonable spot. We’re going to start that next week.
How did you come to work with PixoLabo?
We found PixoLabo online. We interviewed approximately seven companies. We narrowed it down to three, and then to two. It was their enthusiasm, their previous work, their willingness to provide the content person, the fact that they had a copywriter available, and their ability to get started quickly that led us to choose PixoLabo. Pricing was fair and compelling; they weren’t the most expensive or the least. It was about who could fulfill our needs.
How much have you invested with PixoLabo?
We have invested $7,000.
What is the status of this engagement?
We worked together from December 2016 until March 2017.