Most brands are aware of the benefits of content marketing. But many brands are not publishing effective content. Directly posting content is not enough. Creating compelling content is essential if you want to succeed. Here are 16 practical strategies for creating compelling content to get you started.
Website hits are not a good indication of having a useful business website. Since ‘hits’ include ‘bounces,’ they are not an accurate tracking indicator. A much better option is to evaluate how many website visitors convert and take action. This step-by-step guide to conversion rate optimization will get you started.
Content creation is a major stumbling block for many business owners and marketers. However, creating engaging content that your readers are eagerly awaiting is easier than you think. The ultimate purpose for creating engaging content is for your readers to share it, and for your content to reach another audience. Here are the steps you should follow to get the results you need.