art direction and strategy
HR Consultants are not a very visual profession. It’s not easy to illustrate the process of career advancement and candidate interviewing on a website. And these were just some of the challenges facing us with this HR consultant WordPress website design project. We actually designed a previous version of the site for this client about five years ago, so this was more a refresh. The client made some changes, added some new skill sets, and extended their offerings.
The previous Talent Excellence website looked a bit dated, and the client wanted a bolder and more modern and relevant look. We started by evaluating the existing online presence with the client, determined what stayed and what had to go, and how much new content needed to be added. The new content also included a studio head shot session, as well as a more extended photo session at the client’s office.We also searched our own stock image archives for suitable images to use in the redesign of the site.
The end result is a stylish HR consultant WordPress website design. Optimized for mobile devices first this website is easy to use on any device. Information is sorted by category and easily navigated. Relevant information is grouped together for convenience. The overall design presents the client as the experienced and professional consultant she is. And by incorporating a modular WordPress framework we laid the foundation to simplify and streamline future updates and additions as well.