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Web Design Project

WordPress Website Design

Western Marine Construction

Western Marine Construction is a general contractor specializing in water-based construction based in Seattle, WA. When this client first contacted us they had an outdated online presence that no longer supported their business objectives.

Client

WMC

Role

WordPress Design

Date

March 2018

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Project Goals

Western Marine Construction is a general contractor specializing in water-based construction based in Seattle, WA. When this client first contacted us they had an outdated online presence that was not mobile-friendly and difficult for them to manage and update. We recommended a mobile-first WordPress website to overcome these obstacles.

When Western Marine Construction contacted us they had a well-established business and a very outdated online presence. And the vision for their new online presence was a bit different from most of our clients.

Our Western Marine Construction web design project started with a discovery consult to learn more about their vision and business objectives.

This client provides marine construction services in Alaska and Washington and uses its website to showcase previous projects rather than attract new clients.

We worked with the client to determine a mobile-friendly approach to feature their projects in a more exciting fashion. Once this step was completed we were able to start the Western Marine Construction web design project in earnest.

The actual mobile-first website is fairly small and did not require any special functionality. The main request from the client was to create a slick project portfolio without too much text content.

Our team worked with the client through a number of design iterations until we settled on a Parallax scrolling recent and archived project portfolios.

The last part of the WordPress web design project for Western Marine Construction was to make a few final designs and content tweaks.

The final step in our mobile-first web design for this client was to complete on-page and on-site SEO configurations and launch their new website.

This also included our standard website optimization and security updates to keep the site running smoothly, and without too much required client interaction. Since each project can take up to a year or longer this is one site that will not require weekly updates!

After installing and configuring the required web analytics and performance tracking functionality we were happy to be able to report an immediate improvement in the search ranking to the client.

The final step in creating this WordPress website is to monitor the client’s search presence and help them gain more targeted traffic as needed.

Digital Strategy

Helping clients align information architecture and content strategy with their business objectives.

Web Design

Creating the overall design and specific site and page details based on client specifications.

User Experience

Developing usability and functionality to meet the user expectations of mobile consumers.

Website Optimization

Implementing search analytics, security, and page speed improvements.

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