Coach Seattle Custom WordPress Design

Project goals

Coach Seattle is a business coach and advisor based in Seattle, WA. When this client first contacted us they had an online presence that did not match the firm’s expectations, vision, and experience.

Their website was not mobile-friendly and difficult for them to manage and update. We recommended a mobile-first WordPress website re-design to help them meet their business objectives.

PixoLabo - Coach Seattle Home Page on iPad

Design strategy

Sometimes a fresh start is the best way to get the business website you really need. This client initially worked with someone else to design their site but was never really happy.

As it became time to add more e-publications they were ready for a new design partner to help create a better business consultant WordPress website for them.

Coach Seattle did have an existing brand and color scheme as well as branded infographics, which we incorporated in a bold new design.

PixoLabo - Coach Seattle Page Detail
PixoLabo - Coach Seattle on iPhone 12

UX/UI Design

It was especially important for Coach Seattle to successfully compete against bigger brands online. We stayed close to the client’s design vision while making it more recognizable by adding a few colors and graphic elements.

The client wanted a simple and bold design that was easy to navigate. We made it easy to consume basic information about the client’s services by breaking them into groups.

Simple contact info in the header and footer makes it easy for potential customers to convert.

WordPress web design

The final steps were to simplify the e-commerce part of this business consultant custom WordPress web design project.

Based on WooCommerce, we connected it to the client’s existing payment service provider and designed a simple mobile-friendly product page. This makes it easier for the client to upload more free or premium e-publications.

We are hosting and maintaining the actual site for Coach Seattle, and make periodic updates for them as well. A recent upgrade was the addition of an online appointment booking app.

PixoLabo - Coach Seattle Page Detail

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